Social-Emotional & Executive Functioning Coaching for Girls & Women

Where internal resilience meets real-world action.

From task initiation and time management to friendships, focus, and self-confidence, execution starts from the inside out. Girls and women rarely struggle because they lack effort or don't know what to do — they get stuck when emotional stress meets unique brain wiring. We bridge the gap with hands-on social-emotional resilience and tactile executive-function strategies.

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Rooted in the Nest Collective SEL curriculum ADDCA-trained in adult ADHD coaching Neurodiversity-affirming
Two ways to work together

Who is coaching for?

Coaching for girls

Hands-on 1:1 social-emotional & executive-functioning coaching for girls — transforming anxiety, homework battles, and task avoidance into confidence, self-advocacy, and practical follow-through.

Explore coaching for girls →

Coaching for women

Adult ADHD and executive-function coaching for women — practical strategies and self-understanding for the mental load, the masking, and the "why is this so hard?"

Explore coaching for women →

If a new planner, a color-coded folder, or yet another system were going to solve the challenge, they'd have worked by now.

For an ADHD brain or unique wiring, executive-function failure is rarely a lack of motivation. It happens when emotions like overwhelm or anxiety cause the brain to autopilot into avoidance.

The through-line

What we build together

Whether you're eight or thirty-eight, executive function can't be separated from how you feel, connect, and see yourself. So we work on both — because one unlocks the other.

Emotional awareness

The pause between feeling and reacting — before overwhelm takes over.

Strengths-based identity

Seeing unique wiring as capability, not shame — and building self-trust.

Friendships & self-advocacy

Communication tools to set boundaries, ask for help, and be heard.

Practical follow-through

Brain-friendly systems and hands-on tools to plan, start, and finish.

Not sure which fits?

Reach out and we'll figure it out together — no pressure, no commitment.

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Coaching for girls

The whole child, not just the checklist

If a new planner, a color-coded folder, or a strict chore chart were going to solve the challenge, they would have worked by now.

When a bright, capable child struggles to start their homework, keep track of their belongings, or manage their time, it is easy to mistake it for a lack of motivation. But executive functioning challenges are not a reflection of a child's capability or desire to do well. Instead, they reflect a unique brain wiring — one that comes with incredible, vibrant signature strengths, but also comes with challenges that can be daunting to a child and their family.

An ADHD brain runs on an interest-based nervous system. A child can be highly motivated to succeed, yet experience a profound roadblock simply due to a lack of situational engagement. When a child faces a task that triggers anxiety, frustration, or a memory of past failure, their brain can automatically generate negative emotions that cause them to enter into avoidance or a complete shutdown. That is why true executive functioning cannot be taught in a vacuum; it is deeply intertwined with a child's social-emotional world. My approach treats the whole child, placing social-emotional resilience at the center of our work alongside practical, external strategies.

Identity

Strengths-based identity

We uncover her signature strengths and shift the internal narrative — so her wiring feels like a source of capability, not shame.

Emotions

Mindfulness & awareness

Procrastination is usually an emotional-management problem, not a time one. We build the pause between feeling and reacting.

Tools

Practical strategies & tactile tools

Physical, tactile tools — sand timers, whiteboards, tactile planners — paired with strategies like micro-step chunking and dopamine ramps.

Connection

Friendships & communication

Drawing on Nonviolent Communication, we build the self-advocacy to set boundaries, ask for help, and navigate friendships.

Play

Hands-on engagement

No dry lectures. Sessions use art, movement, play, and drama to make abstract skills concrete and genuinely fun.

Rooted in a proven curriculum. Sessions draw on the Nest Collective social-emotional curriculum, which I developed alongside a team of educators and psychologists — now brought into focused 1:1 coaching.

What growth looks like

Small shifts that change everything

  • "I'm just bad at this," or perfectionism paralysis → a strengths-based identity that views unique wiring with confidence
  • Autopilot task avoidance when faced with overwhelm → learning "the pause" to catch bodily signals before a shutdown
  • Dreading big assignments or hitting "brain lock" → breaking tasks into micro-steps using tactile visual tools
  • Frustration around peer dynamics or asking teachers for help → clear self-advocacy using Nonviolent Communication tools
How we partner

A collaborative journey, in three parts

01

Collaborative onboarding

A parent intake to understand your family's perspective, then a low-pressure discovery session where your daughter shares what feels hard — and where her strengths live.

02

Interactive, hands-on sessions

1:1 sessions in your home, my space, or over Zoom, built around how she processes best — tactile tools, visual planning, and creative expression.

03

Family partnership

You are the most important person in your daughter's life. Regular session recaps and a dedicated monthly parent partnership call ensure strategies seamlessly translate into a supportive home environment.

Families

What families are saying

From families in the Nest Collective program, which uses the same curriculum at the heart of this coaching.

Her confidence has SOARED. Her ability to communicate her feelings has amazed me.

My child has really grown in her boundary-setting this year, and expressing her needs!

She has learned how to navigate friendship challenges. She says it's her family!

I learned how to say what I feel.

Practice makes progress.

Curious whether it's a fit for your daughter?

Let's set up a free, no-pressure intro call.

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Coaching for women

The tools you were never handed

Maybe you were the bright kid who somehow kept it together — and now the mental load, the half-finished projects, and the quiet question of "why has this always felt harder for me?" are catching up.

Inattentive ADHD in women often goes unnoticed for years — masked behind high achievement, perfectionism, and sheer willpower, until life transitions or career overload cause total burnout.

Adult ADHD and executive-function struggles are rarely about effort or intelligence. They reflect how your brain is wired — and the emotional weight that builds after years of masking, pushing harder, and assuming everyone else just works this way. An interest-based nervous system can leave you deeply capable in some moments and stuck at the starting line in others.

Coaching for women is 1:1 and practical. We work with how your brain actually operates instead of against it — building the emotional awareness to catch overwhelm before it becomes shutdown, and the concrete, low-friction systems to plan, initiate, and follow through. This isn't therapy or a diagnosis; it's present- and future-focused strategy.

Self-understanding

A strengths-based reframe

Trade a lifetime of "I should try harder" for an accurate picture of your wiring — and the self-trust that comes with it.

Regulation

Catching the overwhelm

Learn "the pause" — noticing the emotional signals that tip you into avoidance, so you can choose your next move.

Systems

Follow-through that fits you

Brain-friendly, tactile strategies — micro-step chunking, dopamine ramps, external structure — for the mental load and the projects that stall.

What growth looks like

Small shifts that change everything

  • "I'm just lazy," or "I should be able to do this" → understanding an interest-based nervous system, and working with it
  • A mental load that never quiets and tasks left half-done → brain-friendly systems and "the pause" to catch overwhelm early
  • A lifetime of masking and "why is this so hard for me?" → a strengths-based reframe and real self-trust
  • Freezing before big projects or deadlines → breaking them into micro-steps with tactile, low-friction tools
How we work

Practical, 1:1, built around your life

01

A grounded start

We map where things break down, what tends to trigger avoidance, and what you most want to change — then set a focus together.

02

Sessions that fit your day

1:1 sessions with daytime availability — in person, at my space, or over Zoom — built around how you actually operate.

03

Strategies that stick

Between sessions, you leave with concrete tools and language for what your brain needs, refined as life shifts.

Where this comes from. This work is grounded in my training through the ADD Coach Academy (ADDCA), over twenty years navigating high-pressure work, and my own lived experience with the hallmarks of inattentive ADD.

Ready to work with your brain, not against it?

Let's set up a free, no-pressure intro call.

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Rina, founder of Heart & Mind Coaching
About me

Hi, I'm Rina.

I coach both girls and women navigating the inner world of emotions and the outer demands of school, work, and life — because I've lived both sides of it.

Two decades in corporate finance taught me how high-level systems and accountability operate under pressure. Navigating my own inattentive ADD — though I was never formally tested — taught me why traditional systems fail neurodivergent brains. Coaching is where those two worlds meet: real-world structure paired with deep self-compassion.

I founded Nest Collective, a social-emotional program for girls, and I'm completing my adult-ADHD coaching certification through the ADD Coach Academy (ADDCA).

20+ yrs in finance Founder, Nest Collective ADDCA training in progress
Questions

The things people ask first

Girls and adult women. For girls, it's 1:1 social-emotional and executive-functioning coaching; for women, it's adult ADHD and executive-function coaching. Many clients have ADHD; many don't. If focus, organization, motivation, or big feelings are getting in the way, it's likely a fit.

Not at all. Whether you have a formal diagnosis or simply experience challenges with focus, emotional regulation, overwhelm, or task initiation, these tools are built for how unique brains process the world.

A tutor teaches subject matter; a therapist processes deeper psychological wounds. As a coach, I work in the present and future — building life skills, self-advocacy, and resilience. We don't ask "why did this happen?" — we ask "what's our strategy for next time?"

In your home, at my space, or over Zoom, whichever works best. Either way, we use a hands-on, tactile toolkit — sand timers, whiteboards, and more — to make abstract skills concrete and memorable.

Sessions are 60 minutes. We'll settle on a rhythm that fits during onboarding.

Very common — most kids who struggle have a history of feeling lectured. Because she's a full collaborative partner from day one, coaching never feels like a punishment, and the resistance tends to melt away.

Growth happens with you, not around you — session recaps and a monthly check-in keep you looped in. Think of it as access and partnership, not another obligation.

Contact

Let's talk.

Tell me a little about what you're navigating — for your daughter or for yourself — and I'll get back to you within a day or two. We'll set up a free, no-pressure intro call to see if it's the right fit.

Prefer email? Reach me at rina@heartmind.coach

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